MODERN SALES FOUNDATIONS

An innovative, buyer-centric sales training program.
Available in early 2021.

SHIFT YOUR SALES APPROACH

Modern Sales Foundations (MSF) is an innovative virtual sales training program that teaches you to connect with today’s buyers through buyer-centric approaches.

Buyer-centric selling is built for today’s sales situations and provides strategies that meet buyers where they are. After all, you can’t sell anything unless a buyer buys it.

Modern Sales Foundations gives you the buyer-centric playbook you need to:

Differentiate with Today's Buyers

Adapt approaches to effectively reach buyers by meeting them where they are

Build a Stronger Pipeline

Improve prospecting and qualification to connect with more high quality prospects

Increase Win Rates

Build the case for your solution through discovery and value communication

Strengthen and Expand Customer Relationships

Reinforce and expand your solution's value to maximize customer satisfaction

FULL-CYCLE VIRTUAL SALES TRAINING

MSF is a comprehensive sales training system that applies buyer-centric selling approaches throughout the sales cycle, from prospecting through account management.

Critical sales strategies and tactics are covered in-depth across 26 episodes of Hollywood-quality video and supported with a variety of additional materials to help you apply, practice and master the approaches.

Prospect Development

Build awareness, interest, and a relationship in order to successfully engage with buyers

Opportunity Management

Convert prospects to customers by aligning your solutions to their specific needs

Account Management

Retain and grow accounts by reinforcing and building your solution’s value

CONTENT THAT CLICKS

Modern Sales Foundations unlike any other sales training program. The core concepts and approaches crafted by experienced sales experts are brought to life by Hollywood-level production that blends familiar formats from television and film. 

The end result? A modern sales training that is as entertaining as it is impactful. 

MSF teaches buyer-centric selling through a blend of three engaging formats, each produced by the award-winning SPARXiQ Studios team.

Award-Winning Sales Training

MSF: A COMPLETE SALES TRAINING SYSTEM

Modern Sales Approaches

An end-to-end buyer-centric methodology created by expert sales trainers

Innovative & Engaging Content Delivery

Video formats and production quality that make training truly binge-worthy

Complete Learning Resources

Tools and support to help you master buyer-centric selling

Modern Sales Foundations Show Notes

EXPLORE MODERN SALES FOUNDATIONS

BUYER-CENTRIC SELLING

Learn how an outside-in approach to sales can help you effectively prospect, convert, and grow sales opportunities.

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THE MSF PROGRAM

Get acquainted with the structure of the program, the content presented throughout the 26 episodes and additional learning resources.

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BEHIND THE SCENES

A training program as innovative as Modern Sales Foundations requires the right expertise as well as a one-of-a-kind production process. 

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